Sep 25, 2025
5 Minutes reading

How to Fix Your Recruiting Funnel to Attract Fewer (But Better) Applicants

What? Fewer Applicants. Yes, you heard that right. It’s really easy to recruit online with a plan that gets you hundreds of applicants. We like to call it spray and pray – blasting ads everywhere and hoping something sticks. But what’s more difficult (and more valuable) is getting fewer applicants who are actually qualified.  First […]

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Jul 3, 2025
5 minute read

Why Brand Consistency Matters in Your Recruitment Campaigns

Recruiting is challenging right now—especially if you’re trying to hire first responders or healthcare professionals. The competition is fierce, and it’s not just about having job openings anymore. It’s about making your organization stand out as a place where people want to work.That’s where brand consistency comes in.

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